Platinum Rule

Embrace the Platinum Rule We are all familiar with the Golden Rule – Do unto others as you would have others do unto you; in other words, treat others as you would like to be treated.  But in a high-touch service industry like wine, is that really the best we can do? Successful wineries have learned that it isn’t enough to just be courteous. With so many wineries for customers to choose from, how will you distinguish your brand? The key is to make the service exceptional, the interaction unique, and the experience memorable! For an extraordinary customer experience, upgrade… Read more »