Innovating Change

Innovating Change Managers versus Leaders Good managers are leaders. Great leaders are innovators. When people are empowered to be innovative, their commitment increases; they have a chance to take new actions and be proud of their accomplishments. Are you an innovator?  Are you really committed to overcoming deeply rooted tasting room traditions and misconceptions regarding selling and customer acquisition? Are you prepared to go to the mat to support best practices around lifetime value?  Think about it. Here’s a quick self assessment: Do you… Administer? or Innovate? Accept the status quo? or Challenge the status quo? Imitate? or Originate? Maintain?… Read more »