Virtual DTC Experiences Fundamentals #119

Course Overview

New to many wineries, from virtual tastings to virtual wine club member engagement to virtual corporate programming, the Virtual DTC Experience channel is here to stay. This course focuses on the planning, messaging, tailored sales techniques and best practices in tactical delivery to various types of virtual tastings:

• Delivering to one screen (1:1 tastings)
• Delivering to many screens (for known or unknown groups)
• From presentation to interactive experiences for large groups
• Leveraging corporate opportunities

Coach(es): Chris Puppione, WISE Coaching Team Members
Hours: 9
Cost: $375
Certification Requirements: No other requirements for certification.

Successful completion of this course (a passing grade of 75% or higher on the test) allows the participant to be eligible for certification for the following course: WISE #129 Virtual Sales Professional, WISE #139 Virtual Corporate Programming, WISE #149 Virtual Wine Club Programming