Our Team
The WISE core group of coaches are each leaders in their field of expertise. Like WISE’s founder, they are dedicated to raising the bar for consumer direct and management excellence in the wine industry.
Lesley Berglund
Co-Founder & Chairman, WISE
Jennifer Warrington
The Glue, Partner @ WISE
Liz Mercer
Guide 0n the Side, Partner @ WISE
Angela Ybarrondo
The Wrangler – WISE Administrator
Coaches at WISE
Our courses are led by highly qualified coaches; each an expert is his or her own subject matter.
- Lesley Berglund, Co-Founder & Chairman, WISE | Learn More
- Susan DeMatei, Owner, WineGlass Marketing | Learn More
- Kristine Bono, Wine Industry DTC Professional | Learn More
- Jennie Gilbert, Founder of RedChirp | Learn More
- Dave Johnson, Wine Industry DTC Professional | Learn More
- Rob Lorenz, Director of DTC Sales & Marketing, Talisman Wines| Learn More
- Liz Mercer, Guide on the Side & Partner, WISE | Learn More
- Chris Puppione, Regional Key Account Manager, Coravin | Learn More
- Jordan Rudy, Founder & Lead Consultant at Peak Wine Solutions | Learn More
- Jennifer Warrington, The Glue & Partner, WISE | Learn More
- Geni Whitehouse, CPA, BDCo | Learn More
- LaQuita Cleare, CEO, Clear Communication Academy | Learn More
Remote, Core Team at WISE:
Jennifer Warrington, The Glue, Partner | Learn More
Liz Mercer, Guide on the Side, Partner | Learn More
Lesley Berglund, Co-Founder & Chairman | Learn More
Angela Ybarrondo, The Wrangle – Admin Assistant| Learn More