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This course is designed for brand new managers to better understand their new responsibilities, professional expectations, and how to apply best practices. Attendees leave this course with a better understanding of the skills required to manage the people that drive a successful winery.

This course is designed for current tasting room employees and managers who want to improve their sales and service effectiveness, winery employees seeking a better understanding of tasting room best practices, and those with no industry experience seeking a position in a winery tasting room.

This comprehensive course is designed to raise the bar for wine industry leaders by sharpening communication and people management skills while building financial acumen. Note: WISE #201 is an opportunity to purchase WISE #202 People Management and WISE #203 Demystifying Finance & Accounting as a package for more cost-effective savings.

This course is designed for anyone responsible for managing people or building teams. It is perfect for new managers with limited formal training and experienced managers who need a quick refresher on management basics.

This is a deep-dive into the tactical, day-to-day issues of the wine club. It focuses on wine club operational efficiencies from data management to club administration. Emphasis will be on metrics and customer service proficiency as well as optimizing service provider relationships. After completing this course, wine club professionals will have the skills they need to exceed the expectations of every customer – whether internal or external to the winery.

This course is designed for non-financial people who want to understand business financial reports or budgets. It is ideal for anyone who is managing or controlling costs or who is accountable for financial or team results.

This course is designed for current tasting room employees and managers who want to improve their sales and service effectiveness.

This certification class is designed for current Tasting Room Managers who want to increase their effectiveness. It will also benefit winery managers seeking a better understanding of tasting room best practices and those who need multiple WISE Level II Certificates to begin their Level III DTC Leadership coursework. This course is also a valuable resource for those with tasting room experience who are seeking to expand their role.

The goal of this course is to develop professional skills for winery marketing personnel to identify and sell multiple wine gifts to businesses.

Join us to delve deep into the art and science of road show events, where you'll gain invaluable expertise to plan, execute, and measure success.