The last spring wine club shipment is finally out the door. Woohoo, it’s time to plan our summer vacation. Let’s have that well-deserved umbrella drink and relax for a while – at least an hour! OK, now that we’re all refreshed and ready to go, here’s what we want to…
High season is almost here! It’s time to hire our team of All Stars to care for our guests who will be arriving soon. Although it’s tempting to simply put out an ad like the one we ran last year, there is a better way to approach the hiring process…
Before we know it, busy season will be upon us. Most wineries will be looking to add staff to accommodate summer visitors. Now is the time to begin the planning process for hiring and onboarding an All-Star Team. We need to get management to view staffing as a variable cost. …
Ring-Ring – Who’s There? Caller Communication Styles Every customer is different in their relationship with us, and in their relationship with wine. But most importantly, each one is also different in terms of their own behavior and communication styles, irrespective of us. We get lots of visual clues about this…
Top 3 New Year’s Resolutions for DTC Success Cheers to the New Year! A brand new year is ahead of us, and we vow to do all those wonderful, productive things we didn’t get to do last year. As we set our sights on growing our business this year, let’s…